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Empowering Small Business Owners with Digital Marketing
Tap into the game-changing benefits of working with a digital marketing coach to supercharge your online growth! We use deep data and professional agency tools to enhance your insights and streamline your marketing efforts, saving you from trial and error. Experience rapid success and unlock your full online potential with our digital marketing coaching programmes.
Who am I?
Our founder, Kathryn, is a highly experienced & qualified marketer who is passionate about empowering those on the small business journey through digital marketing coaching.
I set up my small marketing agency mid-pandemic in 2019, and despite being highly experienced & qualified, nothing could have prepared me for the challenge of getting a brand new business off of the ground.
Over the past 4 years, I have experienced all of the highs & lows of small business ownership, experienced rapid growth & the challenges that come with it, but also made my own mistakes and learnt from them.
I now combine my strategic marketing knowledge, practical experience of delivering corporate and SME marketing (and knowing what works, and what doesn’t!), and my start-up experience to empower others on this magical but often lonely journey to be confident, consistent and take their destiny into their own hands.
Marketing Strategy
The foundation that guides your business to growth. Our MBA-qualified business strategist works with you to create a bespoke plan that is 100% unique to your business, opportunities & capabilities.
Social Media Coaching
Many clients come to us having invested hours & hours per week into social media, but don’t achieve traction. We guide you with achieving engagement, attracting the right kind of followers & hitting commercial goals.
Improving Website Performance
We can work with you to make sure you get more relevant website traffic, rank better in search engines, improve the user experience of your website, and improve your website conversion rate. We can even help with the build.
Case Studies
My Coaching Process
Although the detail of what I deliver for every client is different, we have a proven process that optimises our time together and sets you up for the best result.
Discovery Call
We spend up to an hour going through your current position and diagnosing a route forward.
Data Analysis & Audit
I analyse your current data – from website traffic, your position in search engines, existing & potential SEO keywords & advert performance. You will also be given some reflective homework.
Strategy Session
We have a half-day strategy session reviewing your data & reflective exercises and building a clear & simple path forward, prioritising where you should be spending your time & energy & maximising efficiencies.
Implementation Support
Based on your current skill level & new marketing strategy, I create an adaptive training session giving you practical skills in key areas such as SEO, social media & other types of digital marketing .
Client Testimonials
Hannah Hurworth
“Thank you Kathryn for working with me on our company’s Content Marketing Strategy. Reflecting on our company’s strengths and weaknesses, as well as those of our competitors, was very useful as was the format of the strategy we put together. You were efficient, professional and easy to work with throughout. The new strategy is proving successful, thank you.”
Content Marketing Partner | The Early Years Company
Gayle Gardner-Shaw
“Kathryn significantly improved my business’s online presence and accessibility by providing practical guidance on various digital marketing aspects. Kathryn excelled in simplifying complex concepts, making the learning process smooth and productive. Her support has already made our business more accessible online, and I anticipate further benefits in the future. Kathryn’s support was comprehensive, delivered promptly, and her approachability and willingness to go the extra mile made the experience positive.”
Financial Director | Syn3rgy
Wendy Miller
“I have had one-to-one support from Kathryn and have found it invaluable. She is very supportive and has adapted her support to meet my needs. She is very knowledgeable in her field and has lots of tools at her disposal. Alongside the practical business support, Kathryn has also helped me with my mindset and has shown me where to best focus my energy in order to grow my business effectively. I would definitely work with Kathryn again and would recommend her to fellow business owners.”
Founder | Wendy Miller Coaching
Anna-Louise Powell
“Kathryn genuinely cared about my business and gave me a far more in depth dive into the progression of my business than I ever expected. Our conversations put me at ease around something I truly felt quite clueless about. I have a number of things to work on and can’t wait to go away and put it all into practice – then I’ll be back for the next season of progress in my business! I highly recommend getting in touch with Kathryn, even in our brief time together I learned SO much and am excited about the future.”
Founder | Anna-Louise Coaching
Claire Rushton-Plant
“Kathryn has been super helpful in supporting me with increasing engagement on various social media platforms. Kathryn has helped me to gain a better understanding of how to engage my audience and how to use a range of strategies to achieve this. I recommend Kathryn.”
Founder | Mini-me mindfulness
Neil Jackson
“Well worth the time and effort, all explained in a way that was easy to understand. I’ve learnt plenty and now have no excuse not to implement social media and improve SEO!”
Founder | Forever personalised
Lynne Furber
“From our initial interactions, Kathryn demonstrated a keen appreciation of my business needs through insightful and probing questions. Together, we collaborated to formulate a strategy focusing on search engine optimisation (SEO) initially and creating brand awareness through various channels. Kathryn helped to devise a marketing and social media plan, tailored to my company needs. I now plan to enhance business awareness through targeted publications in relevant trade press, as well as crafting engaging content for LinkedIn and my website. Throughout this process, Kathryn not only expanded my knowledge of SEO but also provided thoughtful insights on the most effective approaches to build brand awareness. This was a seamless and enriching experience. I now feel equipped with a clear road map for the remainder of the year.”
Founder | healthcare communication matters
Sam Wilcox
“I received digital marketing and social media support which enabled me to set up social channels for the business and plan content across these channels. We worked on an audit of the business’ current position, and platforms, customer profiling, brand identity and key touch points. We set out digital marketing objectives, so I walked away from the meeting with a clear idea of how to move forward with my social media strategy. It gave me a clear path forward to market my business online and gave me support at a time when I needed it most.”
Founder | Staffordshire Pottery barn
Beth Faulkner
“Working with Kathryn has allowed me to gain knowledge that supports my business & become more efficient in my role. Even with me being younger & less experienced, Kathryn was very professional & respectful towards me & made the whole learning experience really relaxed & enjoyable. 10/10 would work with again, and recommend to others.”
Administrative Assistant | Staffordshire Training Services
John Maddox
“I met with Kathryn who had analysed my business, my website and social media.
Kathryn benefitted my business by educating me about social media, meta data and SEO on my website. She explained how certain links could be improved upon to increase organic traffic to the website. The best part of the support I received was that Kathryn explained things in depth to a level that I could understand and that she showed me where I could make improvements.”
Founder | My Wasteman
Louise Hawkes
“Kathryn has been able to identify flaws within my website which I would not have been able to fix. She has now got my website listed on google. She has recommended an SEO app and has talked me through how to apply this to my website. She has sent me over key words which I should apply throughout my website, Kathryn was brilliant with meeting me online and taking me through her suggestions. I really appreciated her help.”
founder | loobylu baby
Anthony Roscoe
“We had an initial meeting with Kathryn where we explained the company background and the product that we wanted to promote. Kathryn gave us some things to think about in preparation for the next consultation. We then had an intense workshop with Kathryn, in which we really examined who our target audience is, current and future opportunities and our expectations for a timeline. By the end of the workshop, we had created a realistic plan for promoting our product over the next 3 quarters. The whole process helped us to understand the benefits of social media to promote our product and to prioritise certain sectors. It also gave us a great structure going forward. We’re really happy with the all the support we received. Kathryn is clearly an expert at what she does (we’re definitely not!) and we felt that she listened to what we had to say and created a plan with us.”
Founder | 5Alpha
Cliff Tompkinson
“I am overwhelmed with the strategy and tactics offered. The digital interaction worked effortlessly. I have some amazing foals to achieve. Kathryn Hyde was exceptional!!”
business partner | carefully considered cars
Digital Marketing Coaching Clients
My favourite quote:
"Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime."
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